OF/BY/FOR ALL is a new initiative of the Santa Cruz Museum of Art & History (MAH). We are involving many global partners in its development.

Project staff includes:


Nina Simon

Nina Simon is the Executive Director of the MAH and the founder of OF/BY/FOR ALL. Talk to Nina about getting involved as a partner or funder of OF/BY/FOR ALL. 


Lauren Benetua

Lauren Benetua is the MAH's Community Catalyst for OF/BY/FOR ALL. Lauren is coaching First Wave members of the OF/BY/FOR ALL Change Network program in the First Wave.



Shelley Bernstein is the consulting creative technologist for OF/BY/FOR ALL. Shelley is building digital tools to help you make change and connect with each other.


We are working in partnership with Slover Linett Audience Research to conduct research and evaluation of our early prototypes.


Thank you to everyone who has contributed to this emerging movement. Our early advisors include:

  • Santa Cruz Museum of Art & History board members Peter Orr, Laura LaPorte, Carola Barton, Bella Babot, Ken Doctor, and Bobbi Burns

  • Robert Blackson, Temple Contemporary

  • Mark Crosby, National Trust (UK)

  • Deborah Cullinan, Yerba Buena Center for the Arts

  • Hannah Fox, Derby Museums

  • Erica Freudenberger, Southern Adirondack Library System

  • Jeff Gaffney, Santa Cruz County Parks

  • Nate Hill, Metropolitan New York Library Council

  • Elaine Heumann Gurian, cultural consultant

  • David Koren, FIGMENT

  • Peter Linett and Sarah Lee, Slover Linett Audience Strategies

  • Luis Marcelo Mendes, cultural consultant

  • Ellen Moir, New Teacher Center

  • Monica Octavia Montgomery, Museum of Impact

  • Mike Murawski, Portland Art Museum

  • Susan Nemitz, Santa Cruz Public Libraries

  • Leslie Payne, James Irvine Foundation

  • Laurel Racine, Lowell National Historical Park

  • Scott Roseman, New Leaf Community Markets

  • Aaron Schmidt, Influx

  • Mimosa Shah, Skokie Public Library

  • Erik Takeshita, Bush Foundation

  • Leila Tamari, ArtPlace America

  • Beck Tench, University of Washington

  • Craig Vachon, Chowdahead Growth Fund

  • Jasper Visser, VISSCH+STAM

  • Laura Zabel, Springboard for the Arts


The James Irvine Foundation made the first major contribution to the launch and incubation of this project. We also appreciate early support from the Bush Foundation, Knight Foundation, Jim Thompson, and the MAH Board of Trustees. You made it possible for us to turn this project from a dream to reality. Thank you.